tag:blogger.com,1999:blog-3253417957634046346.post3113278538355550228..comments2024-01-08T03:32:51.842-05:00Comments on Ramapith: David Gerstein's Prehistoric Pop Culture Blog: All's Well in Lilliputramapithhttp://www.blogger.com/profile/01751343744514656549noreply@blogger.comBlogger1125tag:blogger.com,1999:blog-3253417957634046346.post-37459945354527696672009-05-03T15:30:00.000-04:002009-05-03T15:30:00.000-04:00The ad campaign cost $250,000.
1939 editions of B...The ad campaign cost $250,000.<br /><br />1939 editions of <I>Boxoffice magazine</I> are have all kinds of Gulliver content. But here's a full-page colour ad specifically about the marketing campaign:<br /><br />http://issuu.com/boxoffice/docs/boxoffice_120239/8<br /><br />Being a trade publication, <I>Boxoffice</I> also has a story on Paramount's terms of sale to exhibitors, either at 40% or a sliding scale based on the gross. And an exhibitor had to pick up the Paramount's entire 1939-40 programme to run it, which I presume means shorts and features.<br /><br /><A HREF="http://yowpyowp.blogspot.com" REL="nofollow">Yowp</A>Yowphttps://www.blogger.com/profile/09264605351878574044noreply@blogger.com